Unilever Considers Bangladesh, Vietnam as Top Growth Markets
Unilever CEO Alan Jope believes that several countries across Southeast Asia and the Middle East will soon become top growth markets for the company.
A growing population and middle-class is emerging in Vietnam, Bangladesh, Myanmar, and Pakistan. Consumers in these countries are finding themselves with a larger budget to purchase personal items, toiletries, and higher-quality foods.
“The combination of quite a big population, strong GDP growth and rapid consumption in the categories we sell means that countries like Vietnam, Pakistan, Bangladesh, Myanmar and even Ethiopia will be our growth stars over the next few years,” Jope told the Deutsche Bank Global Consumer conference in Paris.