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Target Opens 25 Disney Stores-Within-Stores, with More to Come

Photo Credit: Mike Mozart via Flickr cc

On Friday, just in time for Frozen Fan Fest and Triple Force Friday (the worldwide launch of merchandise from “Frozen 2” and “Star Wars: The Rise of Skywalker,” respectively), Target opened Disney stores in 25 locations across the country. The stores-within-stores feature over 450 items for sale, including over 100 that could once be found only in Disney retail locations. 40 more such stores are expected to open by October of 2020.

“We’ve brought the magic of Disney to Target, bringing together great merchandise amidst an experience that’s truly immersive and unique,” said Mark Tritton, Target executive vice president and chief merchandising officer…

Read the full story at USA Today.