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Omnichannel Weekly: Trends in Category Risk within Beverages

What is the risk that Amazon controls my category? Here is the latest share of top-selling buy boxes managed by Amazon in each of the major e-commerce subcategories of ‘Beverages’. Understanding this helps savvy venders navigate the ever-changing landscape of risk and commoditization.

 

Source: Reviate.com based on amazon.com performance in the last 30 days.

 

Successful vendors understand the importance of knowing when to build their own brand, and when to partner with Amazon. More insights are available at www.reviate.com, as well as a more detailed, free report on over 47,000+ product categories.

 

All data is compiled and reported by Reviate.
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