Omni Channel Is The New Mega Trend In Shopper Marketing
Omnichannel has been dubbed the new megatrend as more and more consumers take to the internet for their every day purchases. Join Stephen Howard-Sarin, Walmart Media Group VP of Strategy and Development for a look at how omnichannel is quickly becoming the new reality in retail.
• Everybody’s doing it
• The growth of online shopping
• Following trends from overseas