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Mobile Touch Points Are A Powerful Tool For Shopper Marketing

Mobile Touchpoints Are A Powerful Tool For Shopper Marketing from Supplier Community on Vimeo.

The availability of today’s vast technology has rendered the “cast a net” approach to shopper marketing obsolete. In this video, Blis Regional Manager Tom Brydon talks about how location data can allow you to tailor your messaging and advertising to help you get the most out of your ad spend and engage the right shopper for your product.

Topics Include:

• The mobile device obsession
• Identifying consumer behaviors
• Utilizing mobile touchpoints for more effective campaigns