Experienced shopper marketing professional with an emphasis in digital strategy development. Passionate about the brands and companies she represents and always looking for opportunities for improvement or optimization. Truly a believer in the power of content-based marketing and the ability to drive behavior changes versus short-term business impact.

Specialties: Brainstorming, Concepting, Custom Media Planning, Promotional Ties, Client Management, Digital Strategy, Retailer Experience, Goal-Setting, Negotiation