Dana Holroyd serves as the Creative Director for Simplemachine, focusing on the management of all creative, both digitally and in print. Dana graduated from John Brown University with a Bachelor of Science in Graphic Design and is originally from Siloam Springs, Arkansas. Dana is always on the lookout for unique opportunities to utilize her skills both as a designer and problem solver. Dana resides in Fayetteville, AR with her dog Kowap.