Marketing Expert • Growth Driver • Change Agent • Inspirational Team Leader

Allisha Watkins is an Executive Consultant and Strategic Advisor for Amplify Retail Consulting who brings over 15 years of Marketing, Insights, Strategic planning, Executive Management, and CPG experience. She is highly skilled in leveraging Consumer and Shopper insights to identify and solve strategic business opportunities, delivering Retail Growth and Breakthrough Thinking.

Allisha works cross-functionally with customers and strategic partners to develop insights based innovative platforms to align with overall business objectives. Through strategic collaborative partnership, she delivers best-in-class solutions for shoppers--truly bringing the voice of the customer to life within all touch points along the path to purchase.

Allisha truly defines what it means to be a trusted business partner by focusing on customer centricity and bringing a passion for winning to every project. Her marketing background, comprehensive retail and business understanding as well as expertise on the shopper give her the experience needed when delivering superior programs and results!

Industry award winning campaigns: Reggies, Addys, Effies, PRO Awards

Specialties: Shopper Marketing, Strategic Planning, Reporting, Consumer and Shopper Research and Testing, Public Speaking

Key Customers Include: Walmart Inc., Sam\'s Club,

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