E-Commerce Is Still Just Commerce
There is a lot of hype concerning the differences between marketing through digital platforms and in-store. But are they really so different? In this video, Webata Team Lead Gabe Wight talks about how the four Ps are still applicable no matter where you sell, and how in the end, eCommerce is still just commerce.
• It’s still e-commerce
• Getting viewed
• The four Ps and e-commerce