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Brand And Shopper Managers

Brand and Shopper Managers from Supplier Community on Vimeo.

For today’s organizations it’s all about internal effectiveness. Join Del Monte Foods Senior Brand Manager Mike Malony as he shares his experience and insight on the differences between shopper marketers and brand managers and how they can help each other out for the ultimate win.

Topics Include:

• The Shopper Marketer guy
• The Brand Manager guy
• A study in contrast
• Partnering with brand