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5 Reasons Your Detail Page Sucks … And What You Can Do About It

online shoppingEven great products can find themselves lost in the shuffle amidst the hundreds of thousands of other products being offered on Amazon and other online marketplaces. But with the holidays quickly approaching, it’s more important than ever to make sure your detail page is providing the results you need.

Whether it’s mundane photography, boring written content, titles that don’t tell your story, or simply neglected customers, maybe it’s time to give your detail page a checkup and find out exactly why you’re not seeing the conversion rates your product should be realizing.

Your product is really great, it very much fills a niche and should be flying off the shelves, but it’s hardly moving. People love it in person, but the few online reviews you have been getting are lukewarm, which is strange. You sell this product at local markets and it flies off the shelves. Something is getting lost in translation.

Read the full post at Cascadia.