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5 Reasons Not to Advertise

5 Reasons Not to Advertise from Supplier Community on Vimeo. Traditional advertising is costly and generally inefficient in today’s retail marketplace. In this video SMACK’s Sean Womack gives you five reasons you should consider not advertising, or at least reframing the way you think about advertising. Topics Include: Advertising and micro moments Making messages that…

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Service Spotlight WhyteSpyder from Supplier Community on Vimeo.In this video, co-founder and CEO Eric Howerton introduces the audience to WhyteSypder, a data insights, strategy and content company for eCommerce and Omnichannel which has seen massive growth over the last six years.Topics Include:• Who they are • What they do • Why they do it • How they can help you" ["post_title"]=> string(29) "Service Spotlight WhyteSpyder" ["post_excerpt"]=> string(0) "" ["post_status"]=> string(7) "publish" ["comment_status"]=> string(4) "open" ["ping_status"]=> string(6) "closed" ["post_password"]=> string(0) "" ["post_name"]=> string(29) "service-spotlight-whytespyder" ["to_ping"]=> string(0) "" ["pinged"]=> string(0) "" ["post_modified"]=> string(19) "2018-07-16 18:49:04" ["post_modified_gmt"]=> string(19) "2018-07-16 23:49:04" ["post_content_filtered"]=> string(0) "" ["post_parent"]=> int(0) ["guid"]=> string(35) "https://supplier.community/?p=66471" ["menu_order"]=> int(0) ["post_type"]=> string(4) "post" ["post_mime_type"]=> string(0) "" ["comment_count"]=> string(1) "0" ["filter"]=> string(3) "raw" } [1]=> object(WP_Post)#1739 (24) { ["ID"]=> int(66473) ["post_author"]=> string(3) "973" ["post_date"]=> string(19) "2018-07-16 18:48:38" ["post_date_gmt"]=> string(19) "2018-07-16 23:48:38" ["post_content"]=> string(740) "Rich Media from Supplier Community on Vimeo.Rich media comes in many forms. But in today’s world of intense competition and limited budgets, it’s important to be sure your rich media dollars are getting you the most for your investment. Join WhytSpyder co-founder and CEO Eric Howerton as he discusses how rich media can work to help increase your conversion.Topics Include:• Why use rich media • Enhancing your content • Knowing what your shopper wants • The importance of building the basics" ["post_title"]=> string(10) "Rich Media" ["post_excerpt"]=> string(0) "" ["post_status"]=> string(7) "publish" ["comment_status"]=> string(4) "open" ["ping_status"]=> string(6) "closed" ["post_password"]=> string(0) "" ["post_name"]=> string(10) "rich-media" ["to_ping"]=> string(0) "" ["pinged"]=> string(0) "" ["post_modified"]=> string(19) "2018-07-16 18:48:38" ["post_modified_gmt"]=> string(19) "2018-07-16 23:48:38" ["post_content_filtered"]=> string(0) "" ["post_parent"]=> int(0) ["guid"]=> string(35) "https://supplier.community/?p=66473" ["menu_order"]=> int(0) ["post_type"]=> string(4) "post" ["post_mime_type"]=> string(0) "" ["comment_count"]=> string(1) "0" ["filter"]=> string(3) "raw" } [2]=> object(WP_Post)#1698 (24) { ["ID"]=> int(66475) ["post_author"]=> string(3) "973" ["post_date"]=> string(19) "2018-07-16 18:48:15" ["post_date_gmt"]=> string(19) "2018-07-16 23:48:15" ["post_content"]=> string(707) "
The Most Common Mistake Companies Make with Paid Media from Supplier Community on Vimeo.Are you using paid media still not seeing the conversion you need? In this video, WhyteSpyder co-founder and CEO Eric Howerton tells you why it’s not paying of and what you can do to make paid media work for you.Topics Include:• Why your paid media doesn’t convert • Disruption in the digital space • Beginning with the basics • Conversion as your first priority" ["post_title"]=> string(54) "The Most Common Mistake Companies Make with Paid Media" ["post_excerpt"]=> string(0) "" ["post_status"]=> string(7) "publish" ["comment_status"]=> string(4) "open" ["ping_status"]=> string(6) "closed" ["post_password"]=> string(0) "" ["post_name"]=> string(40) "common-mistake-companies-make-paid-media" ["to_ping"]=> string(0) "" ["pinged"]=> string(0) "" ["post_modified"]=> string(19) "2018-07-16 18:48:15" ["post_modified_gmt"]=> string(19) "2018-07-16 23:48:15" ["post_content_filtered"]=> string(0) "" ["post_parent"]=> int(0) ["guid"]=> string(35) "https://supplier.community/?p=66475" ["menu_order"]=> int(0) ["post_type"]=> string(4) "post" ["post_mime_type"]=> string(0) "" ["comment_count"]=> string(1) "0" ["filter"]=> string(3) "raw" } [3]=> object(WP_Post)#1738 (24) { ["ID"]=> int(66478) ["post_author"]=> string(3) "973" ["post_date"]=> string(19) "2018-07-16 18:47:46" ["post_date_gmt"]=> string(19) "2018-07-16 23:47:46" ["post_content"]=> string(814) "Ecommerce ROI Through Conversion from Supplier Community on Vimeo.Too many companies spend too much time and effort trying to analyze ROI in the digital space, when in reality it all comes down to two things – traffic and conversion. Join WhytSpyder co-founder and CEO Eric Howerton as discusses he how understanding the fundamentals and tanking care of your item pages can drive traffic and increase conversion so the ROI can take care of itself.Topics Include:• Traffic and conversion • Why the robots choose Amazon • Why attributes and content are your first priorities" ["post_title"]=> string(32) "Ecommerce ROI Through Conversion" ["post_excerpt"]=> string(0) "" ["post_status"]=> string(7) "publish" ["comment_status"]=> string(4) "open" ["ping_status"]=> string(6) "closed" ["post_password"]=> string(0) "" ["post_name"]=> string(24) "ecommerce-roi-conversion" ["to_ping"]=> string(0) "" ["pinged"]=> string(0) "" ["post_modified"]=> string(19) "2018-07-16 18:47:46" ["post_modified_gmt"]=> string(19) "2018-07-16 23:47:46" ["post_content_filtered"]=> string(0) "" ["post_parent"]=> int(0) ["guid"]=> string(35) "https://supplier.community/?p=66478" ["menu_order"]=> int(0) ["post_type"]=> string(4) "post" ["post_mime_type"]=> string(0) "" ["comment_count"]=> string(1) "0" ["filter"]=> string(3) "raw" } [4]=> object(WP_Post)#1743 (24) { ["ID"]=> int(66480) ["post_author"]=> string(4) "1753" ["post_date"]=> string(19) "2018-07-16 18:47:25" ["post_date_gmt"]=> string(19) "2018-07-16 23:47:25" ["post_content"]=> string(764) "The Changing Ecommerce Experience with Virtual and Augmented Reality from Supplier Community on Vimeo.There are a lot of exiting things happening in the world of retail as Ecommerce and Omnichannel continue to evolve from simple text into the realm of inspiration. In this video WhyteSpyder SVP Client Innovation Gabe Wight discusses how virtual and augmented reality are changing the Ecommerce experience.Topics Include:• The early days • The role of AR and VR in the eCommerce realm • Ecom and Omni – our new inspiration" ["post_title"]=> string(68) "The Changing Ecommerce Experience with Virtual and Augmented Reality" ["post_excerpt"]=> string(0) "" ["post_status"]=> string(7) "publish" ["comment_status"]=> string(4) "open" ["ping_status"]=> string(6) "closed" ["post_password"]=> string(0) "" ["post_name"]=> string(55) "changing-ecommerce-experience-virtual-augmented-reality" ["to_ping"]=> string(0) "" ["pinged"]=> string(0) "" ["post_modified"]=> string(19) "2018-07-16 18:47:25" ["post_modified_gmt"]=> string(19) "2018-07-16 23:47:25" ["post_content_filtered"]=> string(0) "" ["post_parent"]=> int(0) ["guid"]=> string(35) "https://supplier.community/?p=66480" ["menu_order"]=> int(0) ["post_type"]=> string(4) "post" ["post_mime_type"]=> string(0) "" ["comment_count"]=> string(1) "0" ["filter"]=> string(3) "raw" } }

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